Louis Vuitton buys the second largest rough diamond in the world

Luxury trend house Louis Vuitton is the new owner of an important diamond: the Sewelo. Based on the New York Occasions, the Sewelo diamond — which weighs 1,758 carats and is the most important diamond, discovered since 1905 — the label’s new buy signifies a shift in the high-end jewelry market.

The purchase follows the 16 billion USD acquisition of Tiffany by LVMH, the French mum or dad firm of Louis Vuitton—hinting at plans to steer the jewelry business. Nevertheless, with a trend label investing in such a priceless stone, it definitely locations them in the position to carry extra authority within the business.

In response to the report, Louis Vuitton won't reduce the stone till it has secured a purchaser, and it does not have plans to showcase the stone.

Image: Louis Vuitton Fb

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